Louis Cartier (1875-1942) has in fact been credited for creating the first mans wristwatch in 1904, when he designed a watch for his friend and client Brazilian Alberto Santos-Dumont. Santos-Dumont was one of the early pioneers of aviation, and he needed a more suitable timepiece for his dare devil flights. He asked Cartier to design something for him and the "Santos" was born, although it did not go on sale until 1911. By that date Louis Cartier had begun the exclusive production of the first wristwatches at his establishment in Paris on the Rue de la Paix, helped by Edmond Jaeger.























